Project Description
This was an existing Napa Valley brand in need of a complete label and brand identity recreation. We discovered the true reason for the name, the owner’s love of restored vintage carousel horses, and researched the history and art of these beautiful works of art. We wrote back label text, completely rewrote website text and worked with website designer Epiphanet and label design firm CF Napa to create a new label and brand image that emphasized this love as well as the beauty and history of the historic stone ghost winery purchased and renovated to house the tasting room for the brand.